A Step-wise Guide to Programmatic Advertising

A Step-wise Guide to Programmatic Advertising


Source : Martech Advisor Sahil Chopra, CEO & Founder at iCubesWire shares a guide to help marketers understand the value of Programmatic advertising, real-time bidding and terms like Sell Side Platform (SSP) that helps publishers manage their ad impression and maximize their ROI and Demand Side Platform (DSP) that reports campaign performance and track ROI Programmatic advertising

icubeswire-ad-tech2017

AdTech 2017: iCubesWire is gold sponsor


Source : INDIANtelevision iCubesWire, a leading digital marketing solution and concept provider, is the gold sponsor for Ad Tech 2017, India’s largest marketing and advertising event. The two-day event will be held on 9 and 10 March at The Leela, Gurgaon and is expected to be visited by over 6500 attendees such as publishers, marketers,

performance marketing mandate

iCubesWire wins Rentickle’s social, creative and performance marketing mandate


The mandate for the iCubesWire team is to increase the visibility of Rentickle among young, independent professionals Source : Brand Equity | Economic Times iCubesWire, a digital marketing solution and concept provider, has recently bagged social, creative and performance marketing activities of Rentickle.com, a one-stop online store for renting high-quality furniture, appliances and other home

social skills go missing

When social skills go missing


Source : The Times of India (Delhi) Rather than considering it a difficult situation to be in, working with a socially inept manager can actually be a win-win for both if handled in the right way Workplaces are fun if all factors are up to your expectations, but you have to deal with anomalies on a