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iCubesWire, an ad-tech digital marketing platform, has unveiled its sentiment analysis study on the Indian Premier League (IPL) 2023. The study closely monitored IPL-related conversations on Twitter, offering insights into the patterns in public opinion around players, teams, captains, controversies, and brands. It is based on various data points, including the total number of mentions
iCubesWire Survey conducted during the IPL season among 1,017 respondents across India studies viewers’ behavior on interactive animation ads during matches. iCubesWire survey was conducted on the interactive animation ads displayed during the Indian Premier League (IPL) matches. The survey results revealed that a significant majority of IPL viewers, 95% to be exact, said that
iCubesWire, a digital marketing platform, has recently announced its expansion into the Indonesian market. Furthermore, Yashvir Thakran has been elevated to head of the Southeast Asia region Thakran has been part of iCubesWire for 6 years and has experience in digital marketing and business development. According to the company, he will lead iCubesWire’s expansion endeavors
In addition, the company has also launched a set of customized technology-based rich media formats for brands across industries, including fantasy gaming, apparel, beverages, and more iCubesWire, the global digital marketing agency, has announced the expansion of its Rich Media Studio with IPL-based rich media innovations. In addition, the company has also launched a set
The mandate includes boosting the brand’s online presence, spearheading digital branding, SEO, media planning, and designing social media campaigns, the company stated in the press release. iCubesWire, an ad tech-based digital marketing conglomerate has secured the digital media mandate for Mankind Pharma’s dog food brand, PetStar. PetStar is a pet food brand engaged in the
iCubesWire will look after creative video solutions and enhance Ambience Group’s ability to create captivating marketing campaigns. iCubesWire, a digital ad tech network, has been appointed as the Animation & Video Production Agency for Ambience Group. Ambience Group is one of India’s real estate developers with a diverse portfolio of residential, commercial, retail, and hospitality
Ashish Satish Naik has been appointed as the Senior Business Director, West & South, while Ankit Sethi has been appointed as the Business Director, North. iCubesWire has announced the appointment of two senior executives to its leadership team. Ashish Satish Naik has been appointed as the Senior Business Director, West & South, while Ankit Sethi
Influencer Marketing is most popular on Instagram as it is followed by 40% of the respondents followed by YouTube Influencers at 34% With the Indian influencer market exploding over the last couple of years, an independent survey has revealed that 34 per cent of respondents buy products or services after watching influencer posts, reels and
Marketing agencies and brands are delving further into influencer marketing, collaborating with everything from Artificial Virtual Influencers to Micro-Influencers on Social Media. Initially, there were some doubts about the reliability of these investments, but as the industry matures, companies are learning how to strategically leverage creator content and reach new audiences. The rise of influencer
iCubeswire is focused on offering help to companies to keep pace with the ever-changing marketing landscape. The year 2022 has been monumental for iCubesWire, an integrated marketing agency founded in 2010. The Gurgaon-based company has been investing heavily in influencer marketing in recent times, leading to bagging accounts across different segments. To encapsulate their year
5G to speed up advertising with videos and immersive digital experiences. A faster online experience awaits customers as 5G opens new possibilities for the advertising world. According to a report by Deloitte, India’s booming digital economy will get another boost, given the rapidly increasing smartphone use, internet penetration, and ever-improving data connectivity. 5G, with enhanced download and
Brands are now more conscious of the crucial role video marketing plays in conveying a company’s value and vision. Six in ten people learn better with a pictorial representation of something. In addition, 90% of everything our brain processes is visual. During the last five years, brands have left no stone unturned to capture the
78% of the people surveyed affirmed using video celebrity apps to send greetings to people. As per a report by the digital marketing agency iCubesWire. The agency surveyed over 1,000 respondents between the second and fourth week of September. According to the survey, the celebrity app market has seen growth, with more people using such
Integrated marketing agency iCubesWire has announced its digital and creative mandate win for LuLu Hypermarket Lucknow. As part of the mandate, the agency will partner up with the brand to launch LuLu Hypermarket in Lucknow. In addition, the agency will handle digital branding and devise omnichannel campaigns. “We are happy to begin our journey in
Ads are ubiquitous. You will come across ads everywhere you go – from huge digital signages at shopping malls to a 7-inch handheld smart gadget at home. The global advertising landscape is reshaping at an incredible pace, estimated to climb to over 654 billion dollars in the next two years. The news of big brands onboarding
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