All posts by pr

Why Influencer Marketing Should Be Part of Your Marketing Campaign


Influencer marketing is a new-age version of word-of-mouth publicity, which is considered as one of the most effective forms of marketing. Published by:     In today’s world, word-of-mouth goes beyond family and friends. Recommendations from celebrities, public figures, leaders, professional advisors, etc. create a vast impact in increasing the sales of a brand. In

[Interview] Sahil Chopra, CEO and Founder, iCubesWire


“A positive shift is being witnessed with the skyrocketing demand of digital market. It has become an important part of any brand to bank upon the digital opportunities and explore the online space. With new innovations filling up the market, the future is bright and favorable.”  Sahil Chopra, CEO and Founder, iCubesWire published on:  

6 Step Guide for Social Media Marketing Success


Social media replaces nothing, but compliments everything.” – Neal Schaffer published on:     Initially the concept of social media marketing (SMM) does not attract a lot of minds. It was considered as just one of the digital marketing tools, but gradually with time it has turned up as an important channel of marketing for

Icubeswire Enters the Ai Space with ‘INSTATALK’


This product will facilitate instant communication with brands so that the customer’s requirements can be addressed immediately while lowering the costs through automation published on:                                   iCubesWire, has forayed into the technology segment by launching ‘INSTATALK’, an Artificial Intelligence platform to accelerate digital transformation for its clients. This product will facilitate

How brands can drive traffic to their Instagram page


With the growing popularity, Instagram is becoming a powerful hub for businesses to showcase their USP. Initially, Instagram wasn’t considered a potential platform for business but now it has created a necessary place of its own. Sahil Chopra, CEO & Founder of iCubesWire, shows a few ways how to drive traffic to Instagram page published

Three Points to Change Your Notion about Programmatic Advertising


Programmatic advertising is a comprehensively automated process where no human intervention takes place. Marketers are also embracing it on a large scale. For the first time in 2015, programmatic digital display ad spend was 59 per cent of total display ad spend which is more than traditional direct buying. published on:     Programmatic advertising

A Peek at the Week: iCubesWire’s Devinder Sharma


Prior to joining iCubesWire, Sharma worked at Opera Mediaworks Devinder Sharma was recently appointed as iCubesWire’s chief growth officer. published on:     Prior to joining iCubesWire, Sharma worked at Opera Mediaworks as an ad sales director where he was managing the mobile brand sales and revenue in South Asia market. In this role, Devinder