Vidx is iCubesWire’s in-house production studio, in other words, it’s a mill of ideas to churn out moving visuals.

We shape your ideas into stories with a mix of Creativity, Inspiration and Design.


There’s something sketch-y going on here. Our team of creative individuals illustrate to give form to your ideas and simultaneously work on characters, concept design and storyboard to get the assets for the video ready.

  • Concept Design
  • Character Designing
  • Storyboarding
  • Environment & Background Creation
  • Direction


After all the required assets are ready, our team of experts begins adding life to them. The illustrations now take the shape of scenes and characters after modelling, texturing, rigging, animation and rendering.

  • 2D Animation
  • 3D Animation
  • 3D assets
  • Digital Retouching


Finally, we place all the images and assets in the correct sequence to develop the final scenes. Our team utilises cutting-edge software and technology to add the final touches and refine the visuals further. Last but not least, we add visual effects, sounds and are ready to tell your story to the world.

  • Special effects
  • Lighting
  • Compositing
  • Colour correction
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The team at ICUBESWIRE is nothing short of specialists when it comes to performance marketing! They listen and are always open to new customer engaging ideas which draws more folks who want to fly with us & it is only increasing. Moreover, the creative team with their out of the box thinking provides us customer-centric insights which gels well with IndiGo’s customer awareness initiatives. All in all, they are great (Digital) partners who go the extra mile to transform our viewers into customers.

Mr. Nitin Sethi Vice President Digital, IndiGO Airlines

Do you have a crazy idea waiting to take shape? We’d love to translate your ideas into a jaw-dropping story.
Reach out to us at, and we will get in touch with you.

Ps: We will keep it brief.

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