NEVER HAVE I EVER


Published By:  Sahil Chopra, CEO & Founder, iCubesWire tells us about his ‘things to do’ buckletlist and how doing new things keeps him going During the course of our lives, we routinely discover new hobbies which we gradually shape and turn into fierce passions. This is a great way to push yourself and become the

AI will not make the agencies redundant: Sahil Chopra, iCubesWire


Published By: Founded in 2010, iCubesWire had started with performance marketing operations, providing robust platform to advertisers and publishers where they mutually grow and maintain long-term relationships. The company today has morphed into a leading Digital Marketing Solution and concept provider in India, providing a 360-degree environment to leading brands for their digital marketing needs.

Chatbots gaining quick momentum in India


Published By: Chatbots seem to be winning the heart of consumers already in India. A recent survey found that some 90 per cent of online shoppers were happy talking to machines compared to human executives. A chatbot is a computer programme designed to simulate conversation with human callers. Modern day, Artificial Intelligence-driven chatbots often excel

Konica Minolta assigns its social media duties to iCubesWire


Published By:                   iCubesWire, a digital marketing solution and concept provider, has bagged the social media mandate for Japanese Technology Company, Konica Minolta. The agency will be responsible for managing the social media channels, social campaigns, media spends and ORM of the company. The account was won post a multi-agency pitch. Commenting on the development, Sanjay Monga, Dy. general

Innovative Ways Brands Can Use Twitter Bots to Revolutionize Customer Engagement


Published By: Bots are everywhere. In our fast-moving world, the interactive bots help in disseminating information to consumers with ease. Many people are turning to social media platforms to contact businesses with complaints, queries, and comments on the product or service.To save time and reduce manual efforts, companies are moving to bots. Not only that,

Are digital marketers still afraid to incorporate AI into their strategies?


Published By: Sahil Chopra, CEO and Founder, iCubesWire, believes artificial intelligence is beneficial in the long run and can be incorporated in various verticals across departments. He analyses if the organisations are utilising it or if they are still sceptical and why? Artificial Intelligence is undeniably the most progressive innovation of the season and to

Making chatbots your mouthpiece


Published By: Brands are using chatbots not only for better customer engagement but also to automate marketing and save time and money  Chatbots are here and they are giving conversations a whole new meaning. Major companies have already incorporated chatbots into a range of roles, including customer service, marketing, and content distribution, and some brands

Offbeat: Sahil Chopra – The childhood bully who could be a motivational speaker


Published By: Sahil Chopra is the CEO and Founder of iCubesWire, a digital marketing solutions company which help brands acquire and retain clients through web, mobile, email, Videos, Rich Media and so on. He is a highly motivated and adaptive digital marketing professional and Internet evangelist with an expertise in Internet Strategy development and execution. Chopra has

Virtual Reality

Spotlight: This IPL, Virtual Reality Brings Matches Closer To Your Couches


 Published By: Brands are already exploring virtual reality, augmented reality and the combination of both, known as the mixed reality to create an immersive marketing experience. But how will it impact digital marketing and advertising in the near future? Virtual reality (VR) is rapidly reaching the marketing industry, and brands have started using it to increase awareness, promote engagement and enhance customer

Artificial intelligence

Data Breach and Artificial Intelligence, Can Technology Wreak Havoc On Normal Human Lives?


 Published By: Artificial Intelligence deemed as the promising future that will satiate the up surge in technology. The wide deluge associated with AI is not even fully known to the mankind yet. Currently, we have delved into only a fraction of implications of artificial intelligence and the larger share of the pie remains unanticipated and

Artificial Intelligence

How iCubesWire is using AI in its products, usability, future tech & how AI is changing the digital ecosystem?


Published by: Artificial Intelligence is undoubtedly the visionary future we’ve been craving for. The preliminary stage that is being witnessed is just a fragment of the vast amplitude waiting to be explored. Marketers are highly optimistic about the onset of AI and are leaving no stone unturned to assimilate its regulation. In Q2 last year,

Delta Digital Marketing

iCubesWire flags off Delta, a digital marketing suite for marketers


Published by:                       The product aims to solve the biggest challenge for digital marketers – providing one platform for entire digital marketing spectrum. iCubesWire, a full-service agency and player in performance marketing, creatives, AI and social media, recently announced the launch of ‘Delta’, a digital marketing suite for marketers. The product aims to solve the biggest challenge

Chatbot Trends in India in 2018


Published by: There is a new wave that has hit the market – the emergence of chat-bots. In today’s times, every brand is exploring means to derive maximum benefit out of the wave. Directly or indirectly everyone is affected by artificial intelligence and soon it will play a predominant role in everyone’s lives. There is

Why Artificial Intelligence will lead to job opportunities, give a boost to skill upgradation


Published by:  Artificial Intelligence is the biggest buzzword going around this season. Everyone is engaging in discussions over chatbots and putting across their ideologies, assumptions and thoughts around it. It is one of the most searched topics on the Internet in recent times with a plethora of articles associated with it. Amidst all this, there

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